5% of Americans Use Twitter. So do Amazon, Apple, Dell and Southwest Airlines

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If you’re not using Twitter as a marketing tool, you may be missing out on one of America’s fastest-growing marketing vehicles. According to a recent survey, 5% of all Americans are using Twitter to stay in touch with their friends and family.

Since you’re a marketing guru, you already know that Twitter is a micro-blogging tool that allows you to effectively instant message people from a variety of devices. The 60 Second Marketer Twitters at www.Twitter.com/60SecondTwitter. Other companies that use it include Amazon, Apple, Dell and Southwest Airlines

Will it be around for good? Probably.

Is it the “next big thing?” Maybe.

Is it peach pie? Nope.

Thursday, August 14th, 2008, 7:26 am | Twitter | RSS feed | Respond | Trackback

The 60 Second Marketer is a free online magazine brought to you by BKV Interactive and Direct Response. We try to provide quick updates on the newest tools, tips and techniques in marketing. We also try to accomplish that with a dose of humor or levity. As it turns out, we're pretty good at providing tools, tips and techniques, but we're not actually all that funny. Which would explain why people don't call us "funny" as much as they call us "laughable." Bummer. Our offices, for those of you who are interested, are located in Atlanta (404-233-0332) and Kansas City (913-648-8333). We also have offices on Bora Bora, but they don't have the phones installed yet.