Over the past several months, we’ve been working with Reshma Shah, PhD and Professor of Marketing at the Goizueta Business School at Emory University on a Marketing IQ test. It’s designed to provide businesspeople a way to see how they stack up when it comes to their marketing skills.

Dr. Shah, who is also a Co-Founder of Inflexion Point Marketing Group, drew from years of experience testing some of the best and brightest young students in the U.S.

The tests aren’t easy. The Intermediate Test score average is a 90, but the Advance Test score average is only a 73.3.

How will you do? To find out, click What’s Your Marketing IQ?

Wednesday, February 11th, 2009, 3:02 pm   |   General Marketing  |  RSS feed |  Respond  |  Trackback