The eLearning Explosion: Online Training at its Best

Share on TwitterSubmit to StumbleUpon

If you’re a marketer, you’re constantly trying to keep up-to-date on the latest and greatest industry trends. It can be a daunting task.http

Fortunately, there are websites like MarketingProfs.com, MarketingSherpa.com and the 60SecondMarketer.com to provide the latest news and information on trends in the marketplace.

But what if you wanted more in-depth information? What if you wanted training in addition to just information?

One of the first places you’d go would be to the webinars available on the MarketingProfs.com site or one of the in-depth reports available at the MarketingSherpa.com site. But you might also turn to some of the new sites available, such as Inbound Marketing University or 60 Second Online University.

Inbound Marketing University (IMU) is a free marketing retraining program for marketing professionals—as well as marketers between jobs—looking to gain new skills to get ahead in the competitive workforce. It’s sponsored by Hubspot, ConstantContact, MarketingProfs, New Marketing Labs, Marketing Experiments and other respected content providers.

Are organizations like MarketingProfs, Marketing Sherpa, Inbound Marketing University and 60 Second Online University on to something? Probably. The current elearning global market size has grown ten-fold since 2000 and is expected to surpass $52.6 billion by 2010. What’s more, online tutoring is a $4 billion industry and is growing at a rate of 10%-15% per annum.

The need to absorb and digest information on new trends in marketing isn’t going away any time soon. But budgets for off-site training have been slashed over the past several years. The result is that more and more companies are turning to elearning solutions to keep their employees up-to-date on the latest and greatest trends in marketing.

These are just a handful of the elearning sites out there. Are there any other elearning sites we should know about? If so, let us know and we’ll share them with our readers.

Print Friendly

Time Tuesday, June 2nd, 2009, 6:00 am   |   CategoryUncategorized  |  RssRSS feed |  CommentRespond  |  TrackbackTrackback

The 60 Second Marketer is a free online magazine brought to you by BKV Interactive and Direct Response. We try to provide quick updates on the newest tools, tips and techniques in marketing. We also try to accomplish that with a dose of humor or levity. As it turns out, we're pretty good at providing tools, tips and techniques, but we're not actually all that funny. Which would explain why people don't call us "funny" as much as they call us "laughable." Bummer. Our offices, for those of you who are interested, are located in Atlanta (404-233-0332) and Kansas City (913-648-8333). We also have offices on Bora Bora, but they don't have the phones installed yet.

© 60 Second Marketer, a division of BKV, Inc.