Comments on: How NOT to Run a Social Media Campaign http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/ The latest tools, tips and techniques in marketing. Get in. Get out. Get back to work. Fri, 10 Feb 2012 13:51:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Jamie Turner http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-15642 Jamie Turner Fri, 08 Jan 2010 19:57:08 +0000 http://60secondmarketer.com/blog/?p=1330#comment-15642 Hi, Florence -- Thanks for your kind comments about the post. And thanks for re-purposing the original post -- we love it when our readers do that! Here's a link to an article on the 60 Second Marketer called "How to Measure a Social Media Campaign." It'll give you the top 10 ways to measure the success of your campaign: http://60secondmarketer.com/Social Enjoy! Best, Jamie Turner Hi, Florence —

Thanks for your kind comments about the post. And thanks for re-purposing the original post — we love it when our readers do that!

Here’s a link to an article on the 60 Second Marketer called “How to Measure a Social Media Campaign.” It’ll give you the top 10 ways to measure the success of your campaign:

http://60secondmarketer.com/Social

Enjoy!

Best,
Jamie Turner

]]> By: How not to use social media in education « social media in education http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-15618 How not to use social media in education « social media in education Fri, 08 Jan 2010 12:58:42 +0000 http://60secondmarketer.com/blog/?p=1330#comment-15618 [...] 8, 2010 in Uncategorized My starting point here is an interesting blog post, how not to run a social media campaign, by Jamie Turner, the ‘60 second [...] [...] 8, 2010 in Uncategorized My starting point here is an interesting blog post, how not to run a social media campaign, by Jamie Turner, the ‘60 second [...]

]]> By: Florence Dujardin http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-15617 Florence Dujardin Fri, 08 Jan 2010 12:53:09 +0000 http://60secondmarketer.com/blog/?p=1330#comment-15617 Hi Jamie Though this blogpost is probably old hat for you, I just discovered it and think it's full of great ideas. I proceed to 'translate' it for an educational context and found that your precepts work pretty well unchanged. See the result at: http://afdujardin.wordpress.com/2010/01/08/how-not-to-use-social-media-in-education/ Best Florence Hi Jamie
Though this blogpost is probably old hat for you, I just discovered it and think it’s full of great ideas. I proceed to ‘translate’ it for an educational context and found that your precepts work pretty well unchanged. See the result at: http://afdujardin.wordpress.com/2010/01/08/how-not-to-use-social-media-in-education/
Best
Florence

]]> By: Social media strategy « social media in education http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-15613 Social media strategy « social media in education Fri, 08 Jan 2010 12:23:36 +0000 http://60secondmarketer.com/blog/?p=1330#comment-15613 [...] 8, 2010 in Uncategorized A useful blog post: how not to run a social media campaign by Jamie Turner, the ‘60 second [...] [...] 8, 2010 in Uncategorized A useful blog post: how not to run a social media campaign by Jamie Turner, the ‘60 second [...]

]]> By: Keith Franco http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-14158 Keith Franco Mon, 14 Dec 2009 11:26:09 +0000 http://60secondmarketer.com/blog/?p=1330#comment-14158 As always - good, useful stuff Jamie! As always – good, useful stuff Jamie!

]]> By: Jamie Turner http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-10736 Jamie Turner Mon, 05 Oct 2009 00:54:18 +0000 http://60secondmarketer.com/blog/?p=1330#comment-10736 Thanks for the good input, System22. I've been pleasantly surprised at all the chatter this post has created. The power of social media, eh? Best, Jamie Turner Thanks for the good input, System22. I’ve been pleasantly surprised at all the chatter this post has created. The power of social media, eh?

Best,
Jamie Turner

]]> By: System22 http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-10634 System22 Fri, 02 Oct 2009 21:02:15 +0000 http://60secondmarketer.com/blog/?p=1330#comment-10634 Social media allows individuals to gain exposure and interact with other professionals in a particular field. Great networking resource! Social media allows individuals to gain exposure and interact with other professionals in a particular field. Great networking resource!

]]> By: Social Media Marketing Can Be Money-Free, But Not Effort-Free- Web Design, St Pete | Seven North Web & Graphics Service http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-9437 Social Media Marketing Can Be Money-Free, But Not Effort-Free- Web Design, St Pete | Seven North Web & Graphics Service Tue, 08 Sep 2009 15:43:23 +0000 http://60secondmarketer.com/blog/?p=1330#comment-9437 [...] Read the whole 60 Second Marketer article “How not to run a social media campaign“. [...] [...] Read the whole 60 Second Marketer article “How not to run a social media campaign“. [...]

]]> By: Jamie Turner http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-9268 Jamie Turner Thu, 03 Sep 2009 18:30:13 +0000 http://60secondmarketer.com/blog/?p=1330#comment-9268 All great points from everyone. Thank you so much for participating in the conversation. I'm humbled by your engagement and your participation in the conversation. Thank you. E.G., I've been to your website(s). When are you going to write an article or a guest post for the 60 Second Marketer? It looks like you have a lot to share. You can visit our "Submit Content" page here: http://tinyurl.com/mvc2se Daniel, it looks as though you'd have a lot to share, too, especially since you've been around since the neanderthal era. Hah! (And yes, I do remember CompUServe.) What are your thoughts on "today's" social media? We'd love for you to share those with our readers as well. Again, take a spin through our "Submit Content" page and you'll find our writer's guidelines. http://tinyurl.com/mvc2se Or, you can reach me directly at Jamie (dot) Turner (at) 60 Second Markerter (dot) com. Thanks, Jamie All great points from everyone. Thank you so much for participating in the conversation. I’m humbled by your engagement and your participation in the conversation. Thank you.

E.G., I’ve been to your website(s). When are you going to write an article or a guest post for the 60 Second Marketer? It looks like you have a lot to share. You can visit our “Submit Content” page here: http://tinyurl.com/mvc2se

Daniel, it looks as though you’d have a lot to share, too, especially since you’ve been around since the neanderthal era. Hah! (And yes, I do remember CompUServe.) What are your thoughts on “today’s” social media? We’d love for you to share those with our readers as well.

Again, take a spin through our “Submit Content” page and you’ll find our writer’s guidelines. http://tinyurl.com/mvc2se

Or, you can reach me directly at Jamie (dot) Turner (at) 60 Second Markerter (dot) com.

Thanks,
Jamie

]]> By: Daniel Keller http://60secondmarketer.com/blog/2009/08/29/how-not-to-run-a-social-media-campaign-2/comment-page-1/#comment-9262 Daniel Keller Thu, 03 Sep 2009 15:38:42 +0000 http://60secondmarketer.com/blog/?p=1330#comment-9262 Grammar policing aside, I think people tend to overlook the fact that what the media has branded as "social media" has actually been around as long as (and even before) the internet. In the web's neanderthal era (1980s) I, and many other people, presided over newsgroups and forums...online communities comprised of people who interacted with conversations on topics of mutual interest. In the '90s and early '00s, we had (and still have) online forums....again, communities of people engaging in social interaction in online groups dedicated to a particular topic. The only real difference between that and what we have today is in the numbers...far more people, far wider dissemination, and much more broad-based topics. Fundamentally, there's little difference between a bunch of music geeks or poodle enthusiasts chatting online in a Compuserve or Prodigy forum in 1986, and a bunch of people in a Facebook page or on Yelp doing the same thing. Grammar policing aside, I think people tend to overlook the fact that what the media has branded as “social media” has actually been around as long as (and even before) the internet.

In the web’s neanderthal era (1980s) I, and many other people, presided over newsgroups and forums…online communities comprised of people who interacted with conversations on topics of mutual interest.

In the ’90s and early ’00s, we had (and still have) online forums….again, communities of people engaging in social interaction in online groups dedicated to a particular topic.

The only real difference between that and what we have today is in the numbers…far more people, far wider dissemination, and much more broad-based topics. Fundamentally, there’s little difference between a bunch of music geeks or poodle enthusiasts chatting online in a Compuserve or Prodigy forum in 1986, and a bunch of people in a Facebook page or on Yelp doing the same thing.

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