Archive for September, 2009

5 Steps to Writing a Really Motivating Email

Wednesday, September 30th, 2009 Posted in Advertising, Email marketing | 3 Comments »

Writing effective emails for marketing purposes has its challenges. When contacting potential customers (or even steady customers)in an email, you’ll want to take these 5 steps to encourage them to ... Read more..

Will Mobile Marketing Coupons Work for Your Company?

Tuesday, September 29th, 2009 Posted in Advertising, Mobile Marketing | 3 Comments »

Mobile Marketing is just beginning to take off, with some projections showing an increase in spending from worldwide spending of $913.5 million (estimated) in 2009 to $13 billion in 2013. ... Read more..

Warning: Is Your Website Being Read?

Friday, September 25th, 2009 Posted in Design, Social Marketing, Uncategorized | 4 Comments »

The premise behind the new book Ordinary Greatness, by Pamela Bilbrey and Brian Jones, is that there are people all around who are everyday people doing great things every day.  ... Read more..

Why Facebook is Like a Pub and LinkedIn is Like a Tradeshow.

Friday, September 25th, 2009 Posted in Social Media | 9 Comments »

I'm sitting here this morning waiting for the New Media Atlanta conference to start -- it looks like it's going to be absolutely fabulous. Earlier, I had the pleasure of chatting ... Read more..

Don’t be Left Behind in 2010

Wednesday, September 23rd, 2009 Posted in Advertising | No Comments »

[caption id="attachment_1448" align="alignright" width="159" caption="Here goes online ad spending"][/caption] Time to plan next year’s budget as the fourth quarter of the year approaches. What do you need to be aware ... Read more..

7 Ways to Leverage Your Advertising

Tuesday, September 22nd, 2009 Posted in Advertising | 1 Comment »

by Jay Abraham, author, The Sticking Point Solution [caption id="attachment_1442" align="alignright" width="191" caption=" It's all about leverage"][/caption] If advertising is currently your main driver of sales, you can ... Read more..

Company has Balls, Doubles Twitter Followers

Monday, September 21st, 2009 Posted in Social Media, Twitter | No Comments »

Apparently, the best way to increase your company’s Twitter followership is to have balls. Beach balls, that is. Severa Corporation found a unique way to lure their website visitors to ... Read more..

The Best Marketing Program Ever?

Saturday, September 19th, 2009 Posted in Marketing Techniques, Social Marketing | No Comments »

Now here’s an interesting concept to consider:  Fantasy Football is a prime example of integrated marketing. We came across this article and have condensed it to a 60 second read. ... Read more..

13 Tips to Help You Succeed in Business.

Friday, September 18th, 2009 Posted in General Business | 4 Comments »

Ellis Vener is one of the nation's leading commercial photographers and has spent his entire career fine-tuning his craft. During the course of his journey, Ellis compiled a list of ... Read more..

How to Set Objectives for a Successful Email Marketing Campaign

Thursday, September 17th, 2009 Posted in Uncategorized | No Comments »

Email continues to be one of the most effective tools in the marketer's toolbox. But before you launch your first email campaign, you should ask yourself, "What are your objectives? ... Read more..