The commonly-held belief about Twitter (and other social media platforms) is that it’s just for young people. But as you can see in the Infographic below, Twitter usage is spread out among a wide variety of the population.
Of particular note is the fact that the second highest usage is among the 35- to 44-year old crowd and the third highest usage is among the 45 to 54-year old crowd. That means that a full 31% of Twitter users are between the ages of 35 and 54.
The key point: Twitter isn’t just for teens and young adults.
Posted by Jamie Turner, co-author of How to Make Money with Social Media and Founder of the 60 Second Marketer.