I don’t know about you, but every so often, I get burnt-out by Facebook, LinkedIn, Twitter, YouTube and even the bright, shiny new object Google +. There’s just something exhausting about the constant updates and conversations going on via social media.
Today, I came across a good article by JP Mangalindan on the CNNMoney website. It’s worth reading the entire article, but here are a few paragraphs that resonated with me.

Do you have Facebook Fatigue? Are you in a social media slump? If so, provide our readers some tips on how to create balance in a social-media-crazed world.
Then a few months ago, my relationship with Facebook hit bottom. The compulsion to log on reached a point where I checked Facebook incessantly at home, on the train, and at work. When for some reason I couldn’t sign on, I became frustrated. It was only when I found myself refreshing the News Feed on my phone between crunches at the gym that I realized the extent of my addiction. Would it be a big deal if I waited until afterwards to check? Well, of course not. But try telling that to me as I cursed my phone reception atop the sit-up bench.
I like to think there’s a reason for that incident beyond a mild case of “gym rage.” The way Facebook is structured now, you feel like if you don’t dip your toes into the social network’s stream of information for a second here, a minute there, you will miss out. The dashboard, once a study in relative simplicity, vaguely resembles a busy screen from World of Warcraft. The News Feed breaks up updates by Top and Recent Stories, a distinction I’ve never needed. And the live ticker chronicles the minute moves of friends as they happen, which sounds great in theory, but is more a visual distraction in practice.
One of the key points JP makes is that Facebook used to be a study in relative simplicity. Today, it’s a mish-mash of utter confusion. I couldn’t agree more.
What are your thoughts?
All this makes me wonder, are you as exhausted by social media as I am? If so, what are some tips and techniques you use to create balance?
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Posted by Jamie Turner, Founder of the 60 Second Marketer and co-author of “How to Make Money with Social Media” and “Go Mobile.” He is also a popular marketing speaker at events, trade shows and corporations around the globe.















Monday, January 30th, 2012, 2:06 pm | 



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