In Ekaterina Walter’s new book, Think Like Zuck, she explores the characteristics that make Mark Zuckerberg one of the world’s most successful CEOs. The book unravels some of the mystery behind Zuckerberg and dishes it out in bite-sized chunks that make learning what makes him special quick easy. In a nutshell, if you’re interested in emulating Zuckerberg’s success, then Walter’s new book is a good place to start.
Love him or hate him, Zuckerberg has done an amazing job with Facebook. While some people claim he stole the original concept from Cameron and Tyler Winklevoss while at Harvard, there’s no doubt that Zuckerberg has taken the concept to places the Winklevoss twins may not have ever explored.
Ms. Walter does a very good job exploring what makes Zuckerberg different from so many other internet CEOs. She also shares some interesting facts about Facebook that may surprise you. Here are just some of them:
- In the United States, one in every five Internet page views occurs on Facebook.com.
- “Facebook” is the most searched term, and Facebook-related terms account for 14 percent of the top search clicks.
- If Facebook were a country, it would be the third largest in the world, behind only China and India.
- Facebook is available in more than 70 languages.
- Internationally, Facebook.com ranks among the top two websites in every market except China.
- Facebook accounts for one in every seven minutes spent online around the world and three in every four social networking minutes.
- 543 million monthly active users use Facebook mobile products.
- Almost one billion pieces of content are shared on Facebook daily from and Open Graph.
- Facebook is a dominant photo player on an increasingly visual Internet, with more than 300 million photos uploaded to the site per day.
- There are more than 42 million active brand and celebrity pages (with 10 or more likes).
- 24.3 percent of the top 10,000 websites in the world have some form of official Facebook integration on their home pages. And if you include regular links to Facebook, the number soars to 49.3 percent.
Whether you’re a fan of Zuckerberg or not, Walter’s new book provides enough interesting insights to make it worth reading. Her writing style is brisk and uncluttered. And her content is based on a thorough analysis of who he is and what makes him different.
If you’re in business and you’re interested in learning about one of the world’s great CEOs, then reading Think Like Zuck is a no-brainer.
Jamie Turner is the Founder of the 60 Second Marketer and co-author of “How to Make Money with Social Media” and “Go Mobile.” He is also a popular marketing speaker at events, trade shows and corporations around the globe.