Did you know that the growth rate of the iPhone was 10 times faster than the growth rate of AOL? Or that 91% of those surveyed have their smartphones with them 24/7? Or that 70% of mobile searches result in action within 1 hour?
Those are just some of the amazing facts outlined in a 60 Second Marketer video we released a few months ago. In it, we discuss several things including how to create a mobile website, how to use mobile display (banner) ads, how to get started in SMS and a variety of other topics around mobile.
Unlike most of the instructional videos on the 60 Second Marketer YouTube channel, this one is a bit longer than our usual 60 second video. It takes a full 6 minutes for us to go through all of the key concepts you need to know about mobile marketing.
Do you have 6 minutes to spare? If so, then check out the video below. It’s a great way to learn more about mobile and how to use it for your business.
Jamie Turner is the CEO of the 60 Second Marketer and 60 Second Communications, a marketing communications agency that works with well-known brands and organizations. He is the co-author of “How to Make Money with Social Media” and “Go Mobile” and is a popular marketing speaker at events, trade shows and corporations around the globe.