Online reviews help us decide where/what to eat, what to watch, what to buy and what to sell. They have become an integral part of who we are as a consumers and business owners. They have a huge impact on how well businesses do or don’t do. They have become the go-to way to make decisions about places we have never been and with the seemingly endless amount of options we have as consumers nowadays, they are one of the only ways to narrow down our choices as consumers.
The infographic below shows how consumers read and use online review sites in numbers.