by Davis Tucker | Feb 14, 2018 | Content Marketing
Life is certainly no cakewalk for content creators these days. With all of the noise from blog posts, social media updates, videos, podcasts and more, the competition is fierce when it comes to getting your audience’s attention. According to CMI’s 2018 Benchmark...
by AskJamieTurner | Feb 2, 2016 | Consumer Behavior, General Marketing
You see a product you want in three different stores or websites. You compare prices and reviews. You find out what extra the seller is ready to offer. Eventually, you buy from the place you know best. This is the power of customer relationship management. CRM is a...
by AskJamieTurner | Jan 6, 2015 | Marketing Formulas
Marketers like you and I know that every single sale adds up and counts towards the success of a business. Yes, every drop matters. However, is every drop equally important for the business? Customers come in various shapes and sizes. Bargain hunters shop only when...
by AskJamieTurner | Nov 10, 2014 | Email marketing, General Marketing
Email is the first port of call for most sales and marketing teams in the B2B realm owing to its ease of use, comparatively low technology requirements, and the quick turnaround time that it affords. Whether it is a cold call or a pitch, a follow-up with a lead or...
by AskJamieTurner | Sep 21, 2014 | Facebook, General Marketing
As Facebook has exploded in popularity over the past 10 years, it has been dogged by issues regarding the privacy of user information. To make matters worse, Facebook also has a knack for sabotaging their own cause, as was the case when a researcher at Facebook...