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7 Ways to Leverage Your Advertising

Tuesday, September 22nd, 2009 Posted in Advertising | 1 Comment »

by Jay Abraham, author, The Sticking Point Solution [caption id="attachment_1442" align="alignright" width="191" caption=" It's all about leverage"][/caption] If advertising is currently your main driver of sales, you can ... Read more..

Companies That Advertise in a Recession Have Sales 256% Higher Than Those That Don’t

Tuesday, May 5th, 2009 Posted in General Marketing | 5 Comments »

Research shows that companies that consistently advertise even during recessions perform better in the long run. A McGraw-Hill study looking at 600 companies from 1980 to 1985 found that those ... Read more..

How To Increase Your Share of Market During an Economic Downturn

Tuesday, September 16th, 2008 Posted in General Marketing | 2 Comments »

During an economic downturn, there are three kinds of companies: 1) Those that go under, 2) Those that scrape by, and 3) Those that prosper. If you're a marketing director, advertising ... Read more..

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7 Ways to Leverage Your Advertising

Companies That Advertise in a Recession Have Sales 256% Higher Than Those That Don’t

How To Increase Your Share of Market During an Economic Downturn