You’ve heard a lot about content marketing over the past few years. You know it’s a great way to get your message in front of people without going the traditional advertising route. However, most people don’t really understand what it is, even though shareable content is one of the top trends in digital marketing
.The key to content marketing is creating great content that people will share. The word “viral” may be a bit much in this case, but you want to make sure your content makes it through the ecosystem of the people you’re trying to reach.Continue Reading..