As we are all aware, Snapchat has stepped into the fold to compete with the likes of other social media giants, including Instagram. Instagram, which was bought by Facebook, also made an offer to Evan Spiegel to buy out Snapchat for $3 Billion. However, Evan turned down the offer, clearly stating his intentions to provide competition.
Instagram, currently has outpaced all other social media networks and is sprinting its way to the top. According to Scott Galloway, a clinical marketing professor at NYU Stern, Instagram can have up to 50x engagement rate of Facebook and a 20x engagement rate of Twitter. By 2017, 51.8% social media users will be using Instagram making it cross the 50% mark for the first time. With all major brands worldwide now turning towards Instagram for product exposure and conversion, here are 6 ways to boost your sales and presence on Instagram.