Category: Marketing Techniques

Marketing Techniques Every Accounting Firm Should Utilize

No matter the industry, honing your marketing techniques is vital. Creating a successful accounting practice is no exception. Differentiating your firm from industry competition and creating your own niche within the field—and understanding how to market these facets—is integral to profitability. The following marketing techniques can help revitalize your accounting firm’s growth.

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Investing in the Restaurant Industry — Good Idea? Or Not So Good Idea?

If you’ve been approached with the opportunity to invest in a restaurant there are many facets of the business to consider. From disheartening statistics to never-ending costs, there are plenty of reasons to avoid a restaurant investment. On the other side of the coin, there are numerous benefits to be gleaned from a successful restaurant venture.Continue Reading..

14 Expert Tips on Conversion Rate Optimization 

Yes, it’s nice when many people come to your website. It’s even nicer, however, if you can actually manage to convert them. That, after all, is why you built the website, is it not? For that reason, today we’re going to look at 14 tips from the experts about how you can optimize your conversion rate.Continue Reading..