Category: Mobile Marketing

5 Next Gen Mobile Marketing Tools to Improve ROI

Consumers are rushing towards a mobile-first landscape. Marketers need to up the ante to reach valuable leads, at the right time in the right manner. Targeting users on their mobile devices help you to drive immediate response and create relevant engagement.Here are the best picks for mobile marketing Tools to leverage the handheld device for maximum impact and enhanced ROI:Continue Reading..

Wrapping Your Mind Around Mobile: A Guide for SMBs

A very good friend of mine (who will go nameless) heard that I was running the Mobile X Festival and reached out to me to ask a few questions about it. My friend is one of the smartest people I know, and he's had several successful careers (one of which was in management consulting), so he's an accomplished, well-versed, individual.Continue Reading..

How to Use Advanced Mobile Targeting Technologies to Attract New Prospects to Your Business

On October 21st, I’ll be presenting a webinar about mobile marketing with my good friend Chuck Moxley who runs marketing for 4INFO, a mobile platform that provides businesses the ability to target consumers and track their purchases on a house-by-house level.If you’re interested in sitting in on the next webinar, you can register here. It’s an in-depth program that’s perfect for advanced marketers who are interested in tracking their mobile marketing budgets on an ROI basis.Continue Reading..