Category: Mobile Marketing

What Online Retailers Should Know About Mobile Marketing

Have you checked your phone in the past 15 minutes? Of course you have. So did the 52% of smartphone users in the U.S. alone, according to Gallup.

Mobile usage surpassed PC usage in 2014, and it seems the tables are not going to turn anytime soon. Why?

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5 Next Gen Mobile Marketing Tools to Improve ROI

Consumers are rushing towards a mobile-first landscape. Marketers need to up the ante to reach valuable leads, at the right time in the right manner. Targeting users on their mobile devices help you to drive immediate response and create relevant engagement.Here are the best picks for mobile marketing Tools to leverage the handheld device for maximum impact and enhanced ROI:Continue Reading..

Wrapping Your Mind Around Mobile: A Guide for SMBs

A very good friend of mine (who will go nameless) heard that I was running the Mobile X Festival and reached out to me to ask a few questions about it. My friend is one of the smartest people I know, and he's had several successful careers (one of which was in management consulting), so he's an accomplished, well-versed, individual.Continue Reading..