Category: Mobile Marketing

The Beginner’s Guide to SMS Marketing

To the first time user, SMS marketing doesn't seem like the easiest technique. But, if you follow proper guidelines and best practices, you'll soon become an SMS marketing pro. If you're a visual learner, this infographic by SlickText is a great start. You'll see that this immediate and affordable mobile communication technique is a great way for small business owners to grow their business without spending hundreds or thousands of precious marketing dollars.Continue Reading..

It’s Not about Social or Mobile, It’s about Social and Mobile

Not long ago, the second edition of my book How to Make Money with Social Media was published both in the United States and in several countries overseas. I wanted to share a short excerpt from one of the chapters that's particularly important. It's about the intersection of social media and mobile marketing.Enjoy!Continue Reading..

10 Incredible Mobile Marketing Facts

Did you know that 60% of consumers around the world access the internet via their mobile devices? Or that 53% of all e-commerce traffic comes through a mobile device? No wonder 2015 has been and continues to be an exciting year for mobile.Continue Reading..