Category: Social Media

9 Most Common Social Media Marketing Mistakes

There are so many ways to get your business noticed these days due to the impact of social media, but does everyone utilize this to its fullest potential?In a very real way, it's harder today to get your business message out to the right people than it has ever been before. You're merely a drop in the ocean on social media, and getting users to care about you takes effort. So, no matter how easy it is to set up those accounts, post photos and write quick blurbs, take the time to start with a plan.
In order to integrate your social media marketing successfully with your current branding, you'll naturally need to know how to use various platforms and how to avoid wasting your time, or worse, damaging your brand's image.
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When Facebook Live Goes Wrong

One of the great (and not-so-great) things about Facebook Live is that it's, well, live. Since the videos are recorded live, things can occasionally get a little wonky. That's what happened to me recently when I shot a 60 second Facebook Live video titled How to Use Social Media the Right Way.Continue Reading..

5 Steps To Boost Search Rank With Social Media

Every business needs a decent search ranking in order to keep growing and to attract new customers. Whatever products you sell or service you provide, your social media presence can assist in moving you up the search results pages.There are no special tricks to using social media to boost your search rank, there is no investment involved other than time and you don’t need special tools. All you have to do is become popular on social media and then recommend your own website.It will help drive traffic to your site, which will attract the attention of search engines so that they rank you up their results pages. That is really all there is to it.Continue Reading..