Category: Social Media

115 Facts You Never Knew About Social Media

Do you rely on Twitter and Facebook for your morning news? Congratulations – you belong to 85% of the people who do the same. The era of social media began less than a decade ago, but over the past several years, it has become an integral part of everyday life. Sometimes you even don’t notice how much time is spent on social networks.Continue Reading..

Can Computers Analyze Social Media Sentiment as Effectively as Humans? We Have the Answer.

The digital age has fundamentally altered how we communicate – particularly via text. Be it a Tweet, online comment or Facebook post, we’re constrained not only by the limits of language’s written form, but often by a character limit. Seeking to put across as much information in as few words as possible, we’ve changed how language works.

We can all attest: communicating without non-verbal cues such as expression, tone of voice, eye contact and body language can be tricky. A nod, a shrug, a smile, a sigh – take these away and it becomes far harder to put a short message across clearly. Were this not the case, there’d be no need for emojis – the tiny happy/sad/laughing faces we use to make sure our messages’ meaning hits home.Continue Reading..

10 Predictions For the Future of Social Media

Social media has taken the world by storm. Currently, there are over 1.96 billion social media users in the world, and that number is expected to grow to 2.5 billion by 2018. The trends that shape the future of social media drastically affect other elements of the digital world, specifically in terms of marketing. Today we’re going to look at ten predictions for the future of social media and how they offer exciting new tactics and strategies for today’s digital marketers.Continue Reading..