You probably knew that the vast majority of Pinterest users are women. You may have even known that about 60% of users are US-based. But did you know that Pinterest shoppers spend an average of $140-180 per online order? Or that 35% of unique Pinterest visitors are mobile-only users?
This telling infographic from DashBurst brings us 26 aptly-named “Pinteresting stats” that are very interesting indeed. Here are just a few more highlights from the graphic:
- Pinterest has never overhauled its code base.
- Nordstrom is the brand with the most Pinterest followers, whereas Joy Cho (creator of Oh Joy!, a popular design and lifestyle blog) is the user with the most followers (almost 3x what Nordstrom has).
- Pinterest is ranked 49th in terms of most visits on the entire Internet.
- The most re-pinned pin is a recipe for Cheesy Garlic Bread — YUM!