One of the great (and not-so-great) things about Facebook Live is that it’s, well, live. Since the videos are recorded live, things can occasionally get a little wonky. That’s what happened to me recently when I shot a 60 second Facebook Live video titled How to Use Social Media the Right Way.

If you’re interested in my point-of-view on the topic — how social media is mistakenly used as a customer acquisition tool — then check out the video below. While you’re there, watch my reaction during the video when the phone rings … not once, but twice! (As an added bonus, watch until the very end when I pick up the phone and say, “Dude!” to my friend who was calling.)

Lots going on in this video. Hopefully, you’ll learn something. At a minimum, I’m confident you’ll get a chuckle from it.


About the Author: Jamie Turner is an internationally-recognized author, speaker, and business thought-leader. You’ll find him on the 60 Second Marketer and as an expert commentator on CNN. He is the founder of SIXTY, a marketing consultancy and advisory firm that helps clients get more bang for their marketing buck.

101 Digtial E-book 2.001