by Guest Author | Sep 16, 2020 | Marketing Techniques
When the business landscape changes, marketing departments are forced to adopt new strategies, concepts, and tactics. And now that we’re in the midst of the COVID pandemic, the business landscape is changing quite dramatically. On top of all that, marketing... 
by Davis Tucker | Sep 15, 2020 | Marketing Techniques
Cost management is always going to be a key part of your business model. This is true regardless of the section of your company that you are managing. For instance, you need to make sure that you don’t overspend on your marketing campaign. At the same time, you need... by Guest Author | Sep 11, 2020 | Marketing Techniques
Using a machine to help translate text has never been easier or cheaper. You can paste a string of text into Google Translate and get that text in a new language in a matter of seconds. But while machine translation has come a long way, it still can’t replace... 
by Guest Author | Sep 11, 2020 | Marketing Techniques
“How do I get started with media buying?” It’s a common question. But instead of giving you the simplified, partial answer so many other sources offer, here’s a deep dive into exactly what you need to know. This methodology works but understand that this process is... 
by Guest Author | Sep 11, 2020 | Marketing Techniques
We all know how Airbnb has disrupted the travel and tourism industry once and for all with a refreshing concept back in 2008. For a company that was so unique with its product and approach, cracking the Facebook marketing game was no rocket science. They were able to... 