by Davis Tucker | Feb 27, 2018 | Email marketing
If you’ve noticed your deliverability declining in recent years, you’re not alone. Just three years ago, one in six commercial emails failed to reach the inbox. In 2017, that number has jumped to one out of every five. That’s right—worldwide, just 80 percent of...
by Davis Tucker | Feb 27, 2018 | Email marketing
Over two-thirds of today’s consumers prefer brands communicate with them via email, according to Bluecore, which means it’s more important than ever for marketers to revisit their email strategy and ensure it meets consumers’ ever-changing expectations. However, as...
by Davis Tucker | Feb 19, 2018 | Email marketing
Are you a business owner looking to attract a larger audience? Each year, millions of business owners strike out in search of a way to attract the lion’s share of their market. While getting more customers may seem like a relatively easy thing, it is actually quite...
by AskJamieTurner | Nov 27, 2017 | Email marketing
In an environment where social media is king, creating an effective email marketing campaign is essential to any marketing effort. Email campaigns provide the perfect blend of technologies in building consumer relationships, generating leads, increasing traffic, and...
by AskJamieTurner | Oct 18, 2017 | Email marketing
Is email marketing dead? Is the rise of social media making it die a slow death? What are the odds that email marketing will eventually triumph? The guesswork is reduced by referring to email marketing statistics and understanding why it still works despite the rise...
by Davis Tucker | Sep 14, 2017 | Email marketing
We’ve all been there. Your boss wants better ROI from the email channel—and she wants it now. Maybe your first instinct is to send a few extra email campaigns, or create more personalized content, or improve your creative. While those things might move the needle in...
