by Davis Tucker | Nov 19, 2019 | ROI
If you have landed on this article about closed-loop marketing, I am guessing you are struggling to measure your marketing team’s impact and need a solution. It’s a struggle that marketers have faced for as long as they can remember. Many of them put a lot of hard...
by AskJamieTurner | Aug 24, 2016 | ROI
Marketing tactics don’t die. How many times have we seen “SEO is dead?” That’s ridiculous. It’s not dead, it’s just evolved into something else. And nowadays SEO is inextricably linked with content marketing. At least, it should be…if you’re doing it right. Content...
by AskJamieTurner | Dec 2, 2015 | ROI
If you’ve been a member of the 60 Second Marketer community for any length of time, you know that we talk about how to calculate the ROI of your digital ad campaigns pretty regularly. It’s an important metric. That said, it’s not the only metric....
by AskJamieTurner | Dec 2, 2015 | ROI
If you’ve been a member of the 60 Second Marketer community for any length of time, you know that we talk about how to calculate the ROI of your digital ad campaigns pretty regularly. It’s an important metric. That said, it’s not the only metric....