by Guest Author | Nov 13, 2018 | Featured Post, Social Media
When I first started out with social media, many businesses – and marketers – failed to see the marketing value of social media. After all, how does social media help you grow your business? What is the ROI of a Facebook comment or a retweet? Years later and even... 
by Davis Tucker | Nov 12, 2018 | Social Media
The importance of social media marketing for business is increasing at high speed. With more people these days joining social networking sites and using them consistently, the social media industry is sure to become bigger in the next few years. It is growing like... 
by Guest Author | Jul 26, 2018 | Social Media
Everyone knows that social media is a necessary part of marketing, but many business owners are buying into myths regarding social media. It can be quite daunting starting up your social media accounts for your brand and you have probably heard conflicting messages... 
by Guest Author | Jul 4, 2018 | Social Media
Can social media be used to tell stories when it comes to marketing? In this post, we will compile some of the creative ways to use three social media channels for storytelling. Storytelling has been used to communicate information and convey meaning for a long period... 
by Guest Author | May 18, 2018 | Social Media
With the age of digitization upon us, social media has become an extension of our lives. We have evolved from casually browsing through social media sites to practically living on them. When looking at social media from a business point-of-view, we see a digital... 
by Guest Author | Apr 19, 2018 | Social Media
When it comes to utilizing social media as a marketing or communications tactic, a few things have always concerned me: In some sectors it struggles to drive conversions (at least on a last-click attribution basis i.e. the last contributing channel is awarded full...
