Category: Facebook

How to Grow Your Facebook Fans Without a Budget

Today, a Facebook page is an essential component of just about any full-blown marketing campaign. In fact, it's gotten to the point where a Facebook page has become mandatory for many businesses -- potential customers can get suspicious when they don’t find one available.But what brings validation to a Facebook page is the number of likes and comments it gets. A page with fewer than 1,000 likes is considered unimportant by many people. And if you don't have more than 1,000 likes, your posts will be shown less frequently than you wish – remember that you'll be competing for space with giants such as Samsung Mobile and its 40 million Facebook fans.Continue Reading..

8 Free Social Media Tools You Can Use for Facebook Marketing

As of March 2015, Facebook had 1.44 billion monthly active users. It is currently the most used, most checked and most frequently updated social media platform. When you’re on Facebook, you have access to a massive audience. And by understanding this audience and catering to their specific needs, you can improve your interaction with them.So, how exactly do you make the most of your Facebook page? Below, we offer some tools to help you out.Continue Reading..

Facebook Tips and Techniques from Dummies Author Andrea Vahl

Screen Shot 2015-04-09 at 5.29.56 PMNot long ago, I asked Facebook marketing expert Andrea Vahl to re-write a blog post for us called The Truth About Facebook Ads: Do They Actually Work?The original post, which I wrote about 2 years ago, referenced Forrester research that highlighted the fact that marketing directors at large corporations rank Facebook at the bottom of their list of viable tools for marketing.But a lot has changed since then.Today, Facebook has upped its game and has enhanced its targeting capabilities so that it actually can be a viable tool, if you know what you're doing.That's Where Andrea Vahl Came InOur team knows a good bit about Facebook and how to leverage it for business, but whenever I have a question about Facebook the first person I ask is Andrea Vahl or her business partner Phyllis Khare. And when it came time to re-write our post about Facebook with new and updated information, I asked Andrea to take a stab at it since she know it inside and out.So, when it was time to do an interview about Facebook for my new podcast, who was the first person I turned to? Andrea Vahl, of course. After all, she's the co-author of Facebook Marketing All-in-One for Dummies and the co-founder of the Social Media Manager School.If you're interested in a fun, engaging, expansive interview with Andrea check out the interview below. We cover everything from her background as an improv commediane to her experiences writing her book and creating her courses.While you're at it, you might consider subscribing to the podcast on iTunes or on Stitcher. We only just launched the podcast, but have already received Apple's "New and Noteworthy" designation on iTunes.Enjoy the interview with Andrea!Click here to listen to the interview from your desktop:Click below to listen to the interview on iTunes or Stitcher:iTunes ImageStitcher Image   Jamie Turner is the CEO of the 60 Second Marketer and 60 Second Communications, an Atlanta-based advertising agency and digital marketing firm that works with national and international brands. He is the co-author of "How to Make Money with Social Media" and "Go Mobile" and is a popular marketing speaker at events, trade shows and corporations around the globe. You can listen to The Jamie Turner Show podcast by visiting iTunes or Stitcher.