Categories: Mobile Marketing

The Beginner's Guide to SMS Marketing

To the first time user, SMS marketing doesn’t seem like the easiest technique. But, if you follow proper guidelines and best practices, you’ll soon become an SMS marketing pro. If you’re a visual learner, this infographic by SlickText is a great start. You’ll see that this immediate and affordable mobile communication technique is a great way for small business owners to grow their business without spending hundreds or thousands of precious marketing dollars.

While reviewing this guide, take note of these important points:

  • When choosing a textword, keep it simple and unique to your business.
  • Grow your list by offering an irresistible opt in incentive.
  • Treat your SMS marketing subscribers like VIP customers, always send out exclusive offers.
  • When drafting up campaigns, always abide by CTIA compliance.
  • Promotion is essential to growth. You can’t expect your list to grow if you’re not spreading the word.

Remember, your SMS marketing success is directly related to the time you spend educating yourself. Comb through this guide, and start your journey to becoming an SMS marketing pro.

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