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The 60 Second Marketer

The 5 Best Tools to Super Charge Your Social Media

You might be pretty good at social media marketing, but couldn’t you benefit from getting a bit stronger? Here are five tools that have been created to build your social media prowess.  Continue Reading..

Mobile Marketing A to Z: 8 Ways it Will Impact Small to Medium-Sized Businesses

Not long ago, I had the pleasure of doing a webinar called Mobile Marketing A to Z: 8 Ways it Will Impact Small to Medium-Sized Businesses. I conducted the webinar for my friends at Concur, which is a company that offers services for optimizing business travel, expense and invoice management. Continue Reading..

Meerkat vs. Periscope: A Review and Comparison

By now, you've heard all the chatter about Meerkat and Periscope, the two live streaming video apps that have caught the attention of social media users around the globe. While live streaming isn't anything new (remember that Twitch and Ustream have been around for a while), the tipping point for social media live streaming has apparently been reached.Continue Reading..

Why Video Marketing is Now More Important Than Ever

Screen Shot 2015-06-09 at 4.06.59 PM   By now, even the smallest businesses have invested in content marketing, social media, and SEO. It’s quite clear that those three elements are incredibly important components of successful internet marketing. However, if that’s all you’re focusing on, you’re missing out on one of the most promising and lucrative mediums: Video marketing.   Continue Reading..