February 3rd, 2015

7 Steps to Getting Your Brand’s Instagram Channel Off the Ground

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Did you know the following facts about Instagram: It has more than 300 million active users More than 30 billion photos have been shared on the platform And unlike Facebook, where you can only reach 3% of your followers organically, you can reach a 100% of your Instagram followers organically. If your brand’s does not have…

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February 1st, 2015

Is the NFL Doing Everything it Can to Rebuild its Image with Women?

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Is the NFL doing everything it can to rebuild its image with women? That’s the question I was asked on CNN on Saturday in an interview with Christi Paul. Despite some of the attempts the NFL has made to mend its image among its female audience, there’s still a long way to go. The interview…

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January 29th, 2015

Six Essential Web Design Trends for 2015

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If  you have a website, you’re competing for eyeballs, and the competition is getting fierce. It’s not enough anymore to throw up a website and stuff it with content. People are judging your product or service based on the design of your site, and your ability to make them feel. Trendsetting company Airbnb, was just…

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January 27th, 2015

Five Ways to Use Data to Shape Your 2015 Marketing Budget

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As a New Year begins, marketers are putting the finishing touches on their marketing budgets and making adjustments to previously submitted plans to make sure they get the most out of their marketing spend in 2015. In an increasingly data-driven world, it’s more important than ever to be able to justify marketing expenditures and demonstrate…

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January 22nd, 2015

Three Top E-Commerce Platforms to Help You Supercharge Your Online Sales

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If you are a blogger, designer, or budding online entrepreneur, you probably have something to sell. And you might not even know it. In this age, digital content is all around us. From eBooks to graphic designs to articles, the market for digital content is booming and becoming larger by the minute. Yes, you read…

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