Oftentimes, we hear people saying things, “Why is everyone crazy about their Instagram following? Is it a must to have hundreds of thousands of followers? “I would rather have millions in my checking account than have millions of followers on Instagram” “The whole Instagram following thing is nothing but media hype, and I’m not falling for it.” 

They bad-mouth the importance of Instagram following, castigate those that work their asses off to get millions of followers, and still come back to hail the successes of celebrities such as Kylie Jenner, Cameron Dallas, Selena Gomez, and Gigi Hadid. 

But guess what?

All these people you love, appreciate, celebrate, and want to be like are all good examples of “how far one can go” with a strong Instagram following.

Just take a look at Kylie Jenner, for instance. Jenner built up a cosmetics empire but never really made it to the one-billion-dollars mark until she became one of the most followed persons on Instagram. As a result of her great following on the platform, Kylie made millions promoting products on Instagram. 

But financial benefits are not the only perks of having a massive Instagram following. Here are some other benefits.

You could make lots of money

Like Jenner and other influencer celebrities on Instagram, you could make a lot of money if you have a huge following on Instagram. Every now and then, marketers, brands, and small businesses are looking for new ways to market their products and reach new markets. So if you have a massive following on Instagram, many of them will be more than excited to do business with you. 

You could change lives

If you’re the type of person who’s always opinionated, you can use your status as an Instagram influencer (thanks to your loads of followers) to change public opinions, weather down storms, inspire your followers, push through a social or environmental issue more powerfully, and affect people’s perception about a given subject.

You could get famous

Having a massive number of followers on Instagram can make you famous in ways you never dreamed possible. And, of course, who wouldn’t like to be famous? Only that this time you wouldn’t have to work your ass off in a studio, work your way up to power, score the most goals/points in a sports season, or be the best movie star around.  

All you have to do to become a famous Instagrammer is to go and buy Instagram followers cheap and garner as many followers as possible. 

Your business will boom

If you’re a business person, having a huge number of followers on Instagram is even more important. Just imagine that, as a consumer, you visited a fashion page on Instagram and saw how popular a given product was – in terms of the likes, comments, and views it has garnered – how would you feel about such a product? Like everyone else, you would want to try it out because people are talking about it. 

That’s exactly what having a huge number of followers can do for you as a business person. So if you have a product you’re selling or a service you’re offering, getting people to talk about it on Instagram is a great step in the right direction. And the best way to achieve this is by gathering a massive number of followers on the page the product is going to be advertised.  

You can generate more leads

The number of followers you have on Instagram isn’t just a set of digits, but a reflection of the people you’re actually in contact with. Now for an account that boasts up to 100,000 followers, what this means is that anytime you post or do anything, there’s a chance that close to a hundred thousand people might view it.  

Now let’s say you want to launch a crowdfunding campaign, direct traffic to a given website or YouTube channel, or get people to know about a subject, how effective do you think a post about this subject on this kind of page will be? Very well effective! 

With a huge number of followers, you can generate as many leads as possible for any cause you desire to promote.