Threads, a social media app created by Meta, launched on July 5, 2023, and it’s taken the world by storm. This conversation-based app continues to grow in popularity, and the majority of users are enjoying this new way to connect and communicate with others. There are many content creators who are teetering back and forth if they should download the app, and we’re here to say it’s time for you to sign up.
We’re listing 3 reasons content creators should use Thread to grow their following. Take a short break from looking into minimally invasive bunion surgery for your next TikTok, and let’s see what this new app can offer you.
People Value Simplicity
In recent years, the world has been bombarded with various social media platforms. This could make it seem like Threads is just another app for people to download and check when they’re bored. Yet, Threads is a bit different than social media platforms of the past as it’s less about posting trendy dance moves or photos that highlight their most recent vacation. No, Threads takes it back to the basics. Threads is all about simplicity, which people are craving after years of trying to keep up with all the social media trends.
Threads is a space where people can be their authentic selves, and that’s one of the main reasons that reached over 100 million followers within the first 5 days of its launch. If you’re a content creator, it’s time to jump on board if you haven’t done so already.
Relatable Social Media Platform
If you’re a content creator, then you know that you somewhat put on a show when it comes to what you post on social media. Even the “realest of the real” content creators will admit that they’ve made their lives appear a bit more glamorous or grandiose than it really is at one point, or one post or another. While there’s nothing wrong with this, it often can turn some people away – as they can’t relate to living a “perfect” life.
Threads will help content creators as it’s a more relatable social media platform. There’s no trying to look perfect for the camera on this app – it’s all about sharing your thoughts and ideas. (And yes, you can do this sitting in PJs, without a ring light, and your hair a mess.)
Creates More Room for Meaningful Conversations
The majority of content creators make use of social media platforms such as YouTube, Instagram, and TikTok to engage with their audience. These platforms are an excellent way to keep your followers in the loop on what your day-to-day life looks like, but it doesn’t necessarily make it easy for conversation. This is where Threads changes the game for content creators.
Threads is a platform that creates more room for meaningful conversation with your following. After all, the entire app is designed to provoke a conversation amongst people. This makes it a great secondary social media platform for you to engage with your followers and for them to engage with one another.