by Guest Author | Oct 31, 2019 | Influencer Marketing
Influencer marketing sounds like a great idea on the surface. It can have a substantial effect on campaigns. However, there are advantages and disadvantages to any promotion. Before you jump into the realm of working with influencers, consider the pros and cons....
by Guest Author | Oct 17, 2019 | Influencer Marketing
TikTok is an app that allows anyone to create short videos and is primarily designed for youngsters of Gen Z. With more than 800M of combined users, it is one of the most downloaded apps ever. The infographic below shows the typical TikToker identikit, some...
by Guest Author | Oct 8, 2019 | Featured Post, Influencer Marketing
With consumers trusting brands less and leaning more toward their peers and other relatable personalities to influence their purchasing decisions, influencer marketing has become an integral part of doing business. And it’s become crucial at every stage of the buyer...
by Guest Author | May 13, 2019 | Influencer Marketing
If you are active on any social media platform, you probably know at least three social media influencers. In fact, you might even follow them. You know – those well-known people whose fashion sense, cooking skills or travel diaries are just out of this...
by Guest Author | Feb 6, 2019 | Influencer Marketing
When it comes to influencer marketing, the focus is less on the target audience and more on the influencers who reach the target audience. Influencer marketing is an indirect way of reaching thousands of more people than you might achieve on your own. Influencer...
by Davis Tucker | Oct 24, 2018 | Influencer Marketing
While the average Instagram user is still figuring out how to use IGTV, influencers are already using the new platform to further market their brand. With the arrival of IGTV, Instagram has committed to pushing video content. Seeing the success of other video...
