by AskJamieTurner | Oct 2, 2012 | General Marketing, Mobile Marketing, Mobile Media
You’ve probably read a lot of articles about mobile websites, mobile apps, QR codes and other mobile platforms. But you probably haven’t seen anything that lays out what works in mobile and what doesn’t. Until now. What follows is an overview of the...
by AskJamieTurner | Sep 20, 2012 | Mobile Marketing, Mobile Media
What do all successful mobile marketing campaigns have in common? What are the fundamental characteristics that effective mobile marketing campaigns share? What are the techniques these campaigns use that make them different from other, less effective campaigns? You...
by AskJamieTurner | Sep 3, 2012 | General Marketing, Mobile Marketing, Mobile Media, Mobile Search, Mobile Website Best Practices, Mobile Website Design
A lot of people are intimidated by mobile marketing because they think it’s complex and technical. By comparison, when social media came along the general response was “I already know how to use LinkedIn and Facebook. How hard can social media be?”...
by AskJamieTurner | Jun 29, 2012 | Mobile Marketing, Mobile Media
When I was writing Go Mobile (affiliate link) with Jeanne Hopkins, we spent a good amount of time aggregating data about mobile marketing. Our goal was to get a deep understanding of how mobile was being used by corporations and individuals around the globe. One of...
by AskJamieTurner | Dec 2, 2010 | Mobile Marketing, Mobile Media, Social Media
I do a good number of speeches around the country on social media, mobile media and marketing in general. The #1 question I get asked at the end of every speech is, “What are my next steps?” That question may be on your mind, too. In fact, if I were to...
by AskJamieTurner | Nov 11, 2010 | Mobile Marketing, Mobile Media
Are you looking for a list of the top mobile media applications? Then you’ve come to the right place. What follows is a list of the top 101 mobile media applications divided into 11 different categories. As mentioned in the book I co-authored with Jeanne Hopkins...