Michael Stelzner and his team at Social Media Examiner have released the 2013 Social Media Marketing Industry Report. It’s packed with interesting insights and tips based on interviews with over 3,000 marketing professionals from around the globe. If you get a chance, you’ll want to download the report for yourself. But here are several of…
Continue Reading »
Our world is increasingly consumed by digital media. SmartPhones, tablets and other devices with WiFi and 4G have made it possible for the modern consumer to be consistently immersed in information. As a business, how do you leverage yourself in a way that stands out from the crowd? How can you capture the attention of…
Continue Reading »
The news is that Facebook’s “Home” app isn’t catching on the way Facebook would have liked. That said, it’s important to note that for every well-known app like Foursquare, Yelp, Instagram and Vine, there are 50,000 apps that didn’t make it. So if Home falls flat, it’s in good company. Here’s what happened with Facebook Home….
Continue Reading »
One of the challenges of running a small business is that you have to wear a lot of different hats. In addition to being CEO, you also have to be CMO, CFO and CTO. And those are just the glamor jobs, because in addition to your C-Level work, you’re also the receptionist, human resources director…
Continue Reading »
Are you trying to figure out how to use mobile marketing to grow your sales and revenues? Here are five mobile ad campaigns you can use for inspiration. 1. Heineken Hits the Back of the Net with Dual Screen Game In 2011, UEFA Champion’s League sponsor Heineken introduced an innovative ‘dual screen’ app that let fans…
Continue Reading »
