by AskJamieTurner | Feb 16, 2015 | Content Marketing
BuzzFeed is one of the fastest growing, most successful media companies in history. In September 2014, according to Quantacast, it received 154 million unique visitors worldwide. Their aim to be the go-to place when people are bored online seems to be working. Now,...
by AskJamieTurner | May 15, 2014 | Content Marketing
Viral content. It’s the next big search engine optimization (SEO) trend. SEO salesmen used to sell links and keyword-stuffed content, but Google has long since put a stop to that, banning websites that use those “black hat” techniques. Now those salesmen convince...
by AskJamieTurner | Oct 7, 2013 | Content Marketing
As you may already know, leads generated via blog readership and social media engagement take a little bit longer to close. That said, these leads are far more likely to do business with you since they have already developed some level of attachment to your brand....
by AskJamieTurner | Oct 2, 2013 | Content Marketing, Mobile Marketing, Social Media, Social Media Marketing World
So as it turns out, content marketing is as big a deal as everyone says it is. This infographic was created by Wishpond based on stats collected by Salesforce, and it clearly illustrates the need for a content marketing strategy. Some of the stats included in the...
by AskJamieTurner | Aug 20, 2013 | Content Marketing, General Marketing
Note: Last week, we uploaded a somewhat controversial post called The Truth About Content Marketing that Nobody Else Will Tell You. Today’s post is a continuation of that same theme. Over the past few years, outbound marketing strategies like cold calling, mail...
by AskJamieTurner | Aug 11, 2013 | Content Marketing
According to Econsultancy, 60% of B2B marketers intend to increase their content marketing budgets next year. This is good news since my marketing agency, 60 Second Communications, is growing rapidly based on the interest many CMOs have in content marketing. But it...