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Tools Tips and Techniques From

The 60 Second Marketer

5 Steps To Boost Search Rank With Social Media

Every business needs a decent search ranking in order to keep growing and to attract new customers. Whatever products you sell or service you provide, your social media presence can assist in moving you up the search results pages.There are no special tricks to using social media to boost your search rank, there is no investment involved other than time and you don’t need special tools. All you have to do is become popular on social media and then recommend your own website.It will help drive traffic to your site, which will attract the attention of search engines so that they rank you up their results pages. That is really all there is to it.Continue Reading..

How to Make Your Personal Brand Stand Out by Being a Maverick.

Who is a “maverick” really? The Cambridge Dictionary defines a maverick as “a person who thinks and acts in an independent way, often behaving differently from the expected or usual way."

Most of us are too used to thinking we are not mavericks. We believe there is a class of person, very different from us, who “thinks very differently." But if you really think hard about it, everybody is a closet maverick.

It stands to reason that if you truly want to be differentiated in your personal brand and in your content marketing, you have to find your own distinctive self and give it expression.  But how do you find your maverick-ness? And, what should you be careful of as you try to flex your maverick muscles in your content marketing? Here are three key pointers to get you started.

Continue Reading..

8 Ecommerce Brands That Are Getting Marketing Right

Wherever you are in your ecommerce venture, whether you’ve just set up your first online store or you already run a digital empire, how to better market your site and your products is probably never far from your mind.

What is your current marketing strategy, and how has it been working for you so far? One thing is for sure: you can’t afford to be complacent. The nature of marketing is always changing – and you need to stay abreast of trends to remain relevant.

Following our post on 3 Little Known Online Marketing Secrets to Help Grow Your Business in 2017, we’d like to share with you 8 examples of ecommerce brands who are getting their marketing right – and how you can do the same.

Continue Reading..

Are You Taking Enough Risks in Your Career and Your Business?

I'm just back from my speaking tour in Europe that took me from Barcelona to Paris to Nuremberg to Berlin to Gdansk to Warsaw. While I was in Europe, I shot a series of 60 second videos designed to highlight key tips and techniques I've used to help grow my own business.Continue Reading..

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60 Second Marketer is Brought to you by SIXTY (Marketing Consulting)

About Us

We’re glad you’re here.

The 60 Second Marketer is a website that provides tools, tips and tutorials written by and for marketers around the globe. We’re best-known for our Award-Winning Blog as well as some of the books written by our founder, Jamie Turner. But we’re also known because our parent company, SIXTY, shows clients how to solve their marketing problems.

SIXTY is not an ad agency. Instead, it’s a SWAT team of PhDs, MBAs and marketing experts who show clients how to improve the impact of their marketing campaigns or reduce the cost of their marketing campaigns.

Here are some of the results we’ve had in the past.


Increase in Revenues

Our marketing optimization techniques helped Isha Foundation increase monthly revenues 278% in just 6 months.


Increase in Leads

By optimizing the Hotspot Revenue marketing campaign, we increased their number of leads by 500% in just 4 months.


Increased Fan Base

Our social media optimization program increased the fan base for Maid Brigade 253% in just 8 months.

Our Services

Here are some of the services we provide for clients of all shapes and sizes.

Marketing Optimization

Want to improve the effectiveness of your marketing and sales budgets by 5% or more? We do it all the time. Just give us a call at 678-313-3472 and we'll share how we do it.

Lead Generation

Do you need more leads? Our lead generation programs typically pay for themselves many times over. Feel free to check out some of the results on the SIXTY website.

Impact Analysis

Are you getting everything you should be from your marketing? We've helped companies both here and abroad examine the impact of their campaigns.

Strategy to Execution

Do you need a fresh set of eyes to look at everything from your strategy to your execution? Our team has done that for Coca-Cola, AT&T, CNN and others.