by Guest Author | Sep 13, 2022 | Marketing Techniques
When people think about your brand, what comes to mind? If you don’t focus on offering a quality product, service and experience, you may not like the answer. Your brand image is tied to many different factors, so doing a quality check can ensure you put out the...
by Guest Author | Aug 24, 2022 | Marketing Techniques
Your business works hard to attract customers through various marketing, social media and branding strategies. With the resources you’ve invested in to gain customers’ trust, it makes sense why you’d want to hold onto them. That’s why you need a strong customer...
by Guest Author | Aug 17, 2022 | Marketing Techniques
Businesses are built on relationships — you’ll find this quote or variations of it plastered all over the internet. Everyone recognizes this fact and swears by its effectiveness. What most don’t talk about is how to build relationships with potential...
by Guest Author | Aug 11, 2022 | Marketing Techniques
Today’s job market is extremely competitive, especially in marketing. And when newcomers do everything in their power to make their way in, it can be challenging. Still, many don’t realize the impact an MBA degree can have on their career. MBAs have various benefits...
by Guest Author | Jul 21, 2022 | Marketing Techniques
By Casey Callanan, MBA It is no secret that the trials and tribulations brought on by the global pandemic have been significant. In addition to the physical toll it has taken, the psychological impact has been substantial. Over the past two and a half years, mental...
by Guest Author | Jul 21, 2022 | Marketing Techniques
What is neuroplasticity and why is it important to marketing? The human brain can rewire itself and learn new methods and how to think in different ways. As a society, we are constantly advancing in the ways we think, humor and even technical knowledge. Consider some...
by Guest Author | Jun 17, 2022 | Marketing Techniques
Customers control companies’ brand perception. Even when they believe in having developed the best product in the world, its verdict still lies within the consumers. From online reviews to conversations on social media — this is how people determine the quality of...
by Guest Author | Jun 9, 2022 | Marketing Techniques
The marketing industry is an ever prospering one, with job opportunities aplenty and the potential for advancement in a number of careers. That being said, should you work to obtain a degree in marketing? Not every marketing career requires a degree, but...
by Guest Author | Jun 9, 2022 | Marketing Techniques
Letting an employee go is never easy, regardless of the reason. It could be due to performance issues, the company downsizing, or any other slew of issues. However, this process doesn’t have to be the worst experience of the employee’s life. By taking a few measures,...
by Guest Author | Jun 9, 2022 | Marketing Techniques
Working remotely is a luxury that has become quite popular in recent years. Whether you’re working for a company like Outdoor Solutions or designing websites behind a computer, working from home is a convenient way to get your work done without spending time...
